So do you have vision when it comes to your marketing or are you just wandering through the advertising landscape aimlessly with no real direction?  I ask this question , as it is one that needs to be asked if you are going to invest in advertising in any form. In this new World of online advertising options, I find that too many companies just do stuff , rather than follow the logical steps of 1.Think about what they want to achieve….then   2. Take the time to work out how to......

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